10 ways to structure a Digital  Marketing Plan

DEFINE YOUR GOALS

What do want to achieve with your digital marketing efforts? Beyou specific and set measurable goals.

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TARGET AUDIENCE

Who are you trying to reach with your marketing message? What are their needs and wants?

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MARKETING CHANNELS

Subheadings and other headings on your website should also include relevant keywords.

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CREATE CONTENT

Your material needs to interest and speak to your intended audience. Additionally, for you to rank higher in search engine results, it should be SEO-friendly.

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PROMOTE YOUR CONTENT

Once you have created excellent content, you must promote it to your intended audience. Use channels like as social networking, email marketing, and others.

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CONTENT STRATEGY

Organize your content in a strategy. Which types of content will you make and distribute? When will you share it again?

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SOCIAL MEDIA STRATEGY

Which social media networks are you going to use? What type of data will you spread? When will you post next?

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DEVELOP AN SEO STRATEGY

Build an SEO plan. What search terms will you focus on? How are you going to make your website and content search engine friendly?

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CHOOSE CHANNELS

Digital marketing outlets are many and accessible. Which ones will be most effective for your company and your objectives?

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Map out your strategy 

Create a clear plan of action based on your goals and preferred methods.

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